Electronic Commerce: Principles & Practice
Bidgoli H.
This textbook for business students overviews the business strategies and digital technologies used by companies engaged in buying and selling on the Internet. Bidgoli (California State University) describes e-commerce business models, on-line auctions as a successful application, the types of computer networks available, electronic data interchange, and security measures for protecting data resources.
Thể loại:
Năm:
2002
In lần thứ:
1st edition
Ngôn ngữ:
english
Trang:
487
ISBN 10:
0120959771
ISBN 13:
9780120959778
File:
PDF, 17.67 MB
IPFS:
,
english, 2002